[On a formatting note: I've tried to both embed the trailers (where possible) and link to the trailers someplace where I know they won't be pulled. If there's no embed, blame YouTube. Just click the link on the movie's title and you'll get it.]
1. Kill Bill (2003)
This would be the original teaser clip, released even before the film was split up into Volumes 1 and 2. It's an absolute knockout, instantly making "The Battle Without Honor and Humanity" an iconic piece of moving scoring and time-out music at your local sports arena. The choreography of the clips to the music might be the best I've seen in a trailer, and while "the 4th film by Quentin Tarantino" is self-aggrandizing, it's Tarantino. Would we expect any less?
Awesome trailer attributes: cool song/score; iconic performance; teaser
4. Cloverfield (2008)
The perfect sneak-attack trailer, made all the more effective because almost nobody knew a project of this scope was even in the works. The lull lulls, the chaos is chaotic, and then that perfect cut right as soon as the Statue of Liberty's head is visible. That pretty much sold an entire opening weekend's worth of tickets right there.
Awesome trailer attributes: teaser; creep-tastic
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