Wednesday, July 08, 2009

Trailer Tournament, Round 2: That Wasn't a Question

Low Res presents a 64-team NCAA-style bracket tournament to choose the best trailer of the past decade. At the end of each post, YOU make the call: which was the more effective trailer? Not the best movie, exactly, but the best two-and-a-half minutes that made you want to see said movie. You can take a look at the full bracket here, and you can catch up on the entire tournament so far here. Enjoy!

[On a formatting note: I've tried to both embed the trailers (where possible) and link to the trailers someplace where I know they won't be pulled. If there's no embed, blame YouTube. Just click the link on the movie's title and you'll get it.]


2. The Devil Wears Prada (2006)
Justifiably praised for its high-concept-via-low-concept strategy of simply presenting one scene, in full, that completely lays out the movie without voiceover, text, or really much of anything. It's a great baiting strategy -- HA! You've already started watching! Gotta see how it pans out!

[Embedding Disabled; click link above]

Awesome trailer attributes: teaser; iconic performance


7. Hero (2004)
Excoriate me if you must for including the American trailer over the other foreign clips, but if we're talking about the most effective trailers of the decade, and I am, selling the foreign-language Hero to the American masses is the accomplishment I want to applaud. Points taken off for the voice-over, but from that first hail of arrows this became an American action epic. Well sold. I'm even cool with the "Quentin Tarantino presents" part; tickets is tickets.

Awesome trailer attributes: misdirection

Click here for more Low Res Trailer Tournament polls.

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