Monday, June 29, 2009

The Low Res Double-Oh Trailer Tournament: In a World...

Low Res presents a 64-team NCAA-style bracket tournament to choose the best trailer of the past decade. At the end of each post, YOU make the call: which was the more effective trailer? Not the best movie, exactly, but the best two-and-a-half minutes that made you want to see said movie. You can take a look at the full bracket here, and you can catch up on the entire tournament so far here. Enjoy!

[On a formatting note: I'll be posting two matchups per post, with multiple posts each day. Remember there will be TWO polls per post in which to vote.]


5. Comedian (2002)
Truth be told, I never saw this movie, so take that implication on the effectiveness of its trailer however you will. But as a standalone piece of comedy, this trailer killed. And then got copied about a half-dozen times in the ensuing years. None of those had "an outpost on the edge of space..."

Awesome trailer attributes: teaser; funny!


12. Hot Fuzz (2007)
Just brilliant parody from minute one. It packs a few laughs (that monkey joke surprises me every time) without giving away the farm, but most importantly tells you exactly the kind of movie to expect in two and a half minutes. Plus, Timothy Dalton cackling "Here come the fuzz.." delights me for somewhat unclear reasons.

Awesome trailer attributes: great tagline; funny!


2. The Devil Wears Prada (2006)
Justifiably praised for its high-concept-via-low-concept strategy of simply presenting one scene, in full, that completely lays out the movie without voiceover, text, or really much of anything. It's a great baiting strategy -- HA! You've already started watching! Gotta see how it pans out!

[Embedding Disabled; click link above]

Awesome trailer attributes: teaser; iconic performance


15. Punch-Drunk Love (2002)
I was recommended this trailer in the blog comments, but I didn't remember very much that was remarkable about it. Nor did I see anything in the first minute and a half that triggered my memory. But then came Shelley Duvall's voice squeaking out "He Needs Me" and I remembered.

Awesome trailer attributes: Cool song/score


Joe Reid said...

It's an interesting trend that seems to be developing, where higher-seeded trailers of small/little-seen movies are the ones losing out to lower-seeded trailers of more widely-distributed films. Which is strange considering you don't need to see the movie to get the trailer, by definition, really. You'd think this would be one area where the big-budget behemoth wouldn't automatically hold sway. And yet...

Carol Elaine said...

Anything with the "In A World" guy wins with me, even if I didn't see the movie.